One of the most effective ways to boost conversions is by creating a sense of scarcity. Scarcity in the number of hours left to claim a particular offer, for example, creates a sense of urgency in your visitor, making them more likely to take advantage of an action.
With Plug&Pay, you can capitalise on this by setting a countdown on your checkouts. Your visitors will see the number of days or hours running down by themselves. Perfect for when you have a temporary promotion running ⏳
Adding a countdown to your checkout page
You set the countdown on your checkout page, via Content > Sales boosters > Countdown . No checkout page yet? Then create one first.
Set the date and time for the deadline. The time zone adopts what is set in Settings > Shop features.
Enter a redirect URL - this is the URL your visitor will be redirected to after 5 seconds, when they land on the expired checkout page.
💡Tip: refer your visitors to a different checkout page, like the version without a promotional discount for example
❗️Do not forget to safe your changes!
After you save the countdown, a timer will appear at the top of your checkout page. The appearance of the checkout page depends on which template you have chosen for your checkout.
Frequently asked questions (FAQ)
Can I set up an evergreen countdown?
Can I set up an evergreen countdown?
Not just yet - the current countdown applies to all visitors equally. But good news: this feature is on our wishlist.✨ If you need an evergreen countdown now, you can only use it on your landing page.
What time zone is used for the countdown?
What time zone is used for the countdown?
That depends what you have set at Settings > Shop features
